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Beacons vs Kajabi: which platform fits your creator business?

Illustration of a video course player above a row of lesson thumbnails

TL;DR

Beacons is free to start: a link in bio, store, email, a media kit and Beam, an AI assistant that builds and runs them with you on every plan. Creator Plus ($30 a month) adds unlimited courses with video hosting, memberships, email with no monthly send limit and 0% Beacons fees. Kajabi is built for businesses where the course is the product: deep course tools, coaching, communities and funnels, with no free plan. Billed annually, Kajabi runs $143 to $399 a month ($179 to $499 month-to-month), with product and contact caps by tier and no revenue share.

Courses first

Kajabi is the deeper course platform: evergreen and cohort courses, drip, quizzes, certificates, communities and live coaching. A Beacons course is a bundle of video, image and document lessons; Creator Plus adds unlimited courses with hosted video and memberships. No drip, quizzes or community on Beacons; 1:1 appointments are on every plan.

Where Kajabi wins: when a student would notice the difference. Where Beacons wins: courses and memberships for $30 at 0%, on the same page as your products and media kit, set up with Beam.

At a glance

BeaconsKajabi
Free planYes: link in bio, store, media kit, 50 email sends/mo, Beam; 9% feeNo; 14-day trial, 30-day money-back guarantee
Paid plans (monthly)Creator $10 / Creator Plus $30 / Creator Max $100Basic $179 / Growth $249 / Pro $499
Billed annually$8.33 / $25 / $83.33 per month$143 / $199 / $399 per month
Platform fee on sales9% on Free and Creator; 0% on Creator Plus and Max0% with Kajabi Payments; 2% / 1% / 0.5% by plan with a third-party processor
ProductsUnlimited digital products on every plan5 / 50 / unlimited by plan
Courses & membershipsOne course (no video hosting) on Free and Creator; unlimited courses with video plus memberships on Creator PlusCourses, coaching and communities on every plan; cohorts on Growth and Pro
Email marketing50 sends/mo Free, 500 Creator, no monthly limit on Creator PlusUnlimited sends; contacts capped at 2,500 / 25,000 / 100,000
Media kit / brand dealsMedia kit on every plan; affiliate marketplace with 12,000+ brandsNot offered
Custom domainFrom Creator, free for the first yearEvery plan

Prices in USD, checked Nov 2, 2026. Sources: Beacons pricing; Kajabi pricing; Kajabi products overview.

Kajabi pricing page showing Basic, Growth and Pro plans at $143, $199 and $399 a month billed annually

What it costs you each month

Kajabi charges a subscription and takes no cut with Kajabi Payments. If Kajabi Payments is available in your region and you use another processor (not PayPal), Kajabi adds 2%, 1% or 0.5% by plan.

PlanPlan pricePlatform feeYou keep on $1,000/mo in salesYou keep on $5,000/mo in sales
Beacons Free$09%$878$4,390
Beacons Creator Plus$30/mo0%$938$4,810
Beacons Creator Max$100/mo0%$868$4,740
Kajabi Basic$179/mo0%$789$4,661
Kajabi Growth$249/mo0%$720$4,596
Kajabi Pro$499/mo0%$471$4,351

You keep = sales minus plan price, platform fee and processing (Stripe's 2.9% + $0.30 on Beacons; Kajabi Payments' rate by plan), with monthly billing and $100 orders.

Once a course sells, Creator Plus is the cheapest 0% option here; it pays for itself over Beacons Free at about $333 a month. Kajabi's price follows products and contacts, not revenue, so at the sales levels shown, Creator Plus stays cheaper. Creator Max ($100 a month, or $83.33 billed annually) adds white-glove onboarding, prioritized support, Google Workspace on your custom domain, an NFC card and VIP events.

Sell courses and memberships at 0% for $30 a month, not $179.

How we compared

We used official pricing pages and Kajabi's help center (Nov 2, 2026). We make Beacons, so where Kajabi fits better, we say so. I don't work on the course builder, so I let Kajabi's help center speak for it.

Link in bio and store

Every Beacons plan gives you a page with links, a store, email signup, a media kit and Instagram auto-DMs, and Beam can build it for you. Kajabi is a website-and-funnel product; its Link in Bio templates are landing pages inside a paid Kajabi site.

Beacons creator page with links, a store selling digital products and an email signup

Kajabi's checkout is the stronger launch tool, with one-time, recurring and payment-plan offers plus unlimited funnels. Beacons has discount codes, order bumps and limited-quantity offers on every plan, and buy now, pay later and installments on Creator Plus, with no product cap where Kajabi caps Basic at 5 and Growth at 50.

Email and audience

Beacons includes 50 sends a month on Free, 500 on Creator and no monthly limit on Creator Plus, with a welcome automation on every plan and longer sequences on Creator Plus; Beam can write and schedule them. Kajabi gives unlimited sends but caps contacts at 2,500, 25,000 and 100,000. A 30,000-person list needs Kajabi Pro, or Growth plus a $125-a-month contact block; on Beacons it's $30.

Beacons email marketing page describing newsletters and automated email for creators

Brand deals and media kits

Kajabi has no media kit; its affiliate program on Growth and Pro recruits others to sell your products. Beacons' media kit is on every plan and refreshes daily. Brands reach you through its "Work with me" form, Beam can find brands and draft pitches that go out only after you approve them, and invoices to brands carry no Beacons fee.

Would you still need a second tool?

On Kajabi, yes if sponsorships matter, or if you want a free-standing link-in-bio page with a store and media kit. Kajabi's Link in Bio templates are landing pages inside a paid Kajabi site, not a separate free bio tool. On Beacons, only if your students need drip schedules, quizzes, certificates or a community space, which Beacons doesn't offer.

Switching from Kajabi to Beacons

There's no Kajabi importer. Download your videos, rebuild courses and products on Creator Plus, and import contacts as a CSV (each gets an opt-in email first). Active subscriptions don't transfer, so run both for one billing cycle while members re-subscribe. On Creator Max, a Beacons support person helps with setup.

When to choose Kajabi vs Beacons

Choose Kajabi if:

  • Courses, coaching or a community are most of your revenue.
  • You run launches with funnels, upsells and an affiliate program.
  • $143 to $399 a month billed annually ($179 to $499 month-to-month) is small against your course revenue.

Choose Beacons if:

  • A course is one income stream next to products and brand deals.
  • You want to start free, then pay $30 for 0% fees and more email.
  • You sell lots of small products and don't want a product cap.

Start free, then pay $30 a month for 0% fees and email with no monthly send limit.

Our data: how Beacons creators sell courses

  • Half the creators who sold a course on Beacons also sold something else, and courses were about a quarter of those sellers' revenue.

Source: Beacons sales data (PostHog), Sep 28 to Oct 27, 2026: creators with a paid course sale; revenue after Beacons fees, in USD.

FAQ

Is Kajabi or Beacons better for selling courses?
Kajabi is the deeper course platform, with drip, quizzes, certificates, cohorts, communities and live coaching, from $143 a month billed annually. Beacons Creator Plus ($30 a month) includes unlimited courses with video and memberships at 0% fees, best when a course is one income stream among several.
Does Kajabi have a free plan?
No. Kajabi offers a 14-day trial and a 30-day money-back guarantee, then plans start at $179 a month or $143 billed annually. Beacons has a free plan with a link in bio, store, media kit, 50 email sends a month and Beam.
Does Kajabi charge transaction fees?
Not with Kajabi Payments (2.9%, 2.8% or 2.7% plus $0.30 per US transaction by plan); if Kajabi Payments is offered in your region and you use another processor (not PayPal), Kajabi adds 2%, 1% or 0.5%. Beacons charges 9% on Free and Creator and 0% on Creator Plus and Max, plus processing.
Which is cheaper, Kajabi or Beacons?
Beacons. Creator Plus costs $30 a month and Kajabi Basic $179 ($143 billed annually), both at 0% platform fees, so at the sales levels shown, Creator Plus stays cheaper.
Can I switch from Kajabi to Beacons?
Yes, but there's no importer. Download your videos, rebuild courses and products, import contacts as a CSV (each confirms by email), and run both accounts for one billing cycle so members can re-subscribe.