Hi, I’m Serina—founder of The Aligned Founder and the systems strategist behind the scenes of startups figuring it all out.
Before this, I was a biomedical engineer working in corporate. I built my first startup inside a multi-billion-dollar company—and then learned the hard way what happens when strategy and power aren't aligned. That experience shaped everything I do now.
I’m married, I live in New York, and I’ve rebuilt my life (and business) more than once. I believe in grounded strategy, honest support, and building businesses that feel like they fit—not just function.
Whether I’m helping someone simplify their tech stack or finally organize their offer, I bring structure to founders who are done winging it.
If you’re building something real and want systems that match your vision—I’d love to work together.
