The Art of Fusing Tradition and Modernity
Esdras Jaimes was born in 1987 in Panama City, the son of a Colombian father and a Panamanian mother. From an early age, he discovered his passion for photography and illustration. Throughout more than 20 years of professional experience, he has explored and mastered various visual disciplines, including illustration and photography, each leaving an indelible mark on his artistic journey.
His photographic work, showcased in both local and international media, reflects a unique ability to capture profound visual narratives and develop collaborations across diverse sectors, ranging from government institutions and NGOs to magazines and private companies.
In 2025, Jaimes celebrated 20 years of artistic trajectory, solidifying himself not only as a photographer but also as a multidisciplinary graphic artist. His work encompasses editorial and digital design, writing, infographics, caricatures, illustrations, and videography. This versatility has allowed him to stand out in an ever-evolving creative field.
What truly distinguishes Esdras Jaimes is his ability to blend contemporary aesthetics with elements of Panamanian culture. His designs incorporate traditional symbols and motifs, creating works that deeply resonate with his roots while enriching Panama’s visual landscape.
From corporate identity to editorial and advertising projects, his portfolio reflects a commitment to excellence and a singular artistic vision. In addition, as a mentor and community leader, Esdras shares his knowledge with the next generation of designers, inspiring creativity and innovation.
In 2014, he founded ToroGuapo, where he continues to promote new graphic concepts that empower brands and businesses, reaffirming his influence in graphic design and his dedication to Panamanian visual culture.
